Own your brand
Configure business info, logos, theme, and homepage copy in Website Builder — then publish to your dealer site.
Open portal →Built for auto dealers
Your dealership site. Your inventory. Your leads.
Built for auto dealers who want more than marketplace-only listings. Run a branded website, control your units, syndicate to Google Vehicle Ads and Facebook Marketplace, and follow up in CRM — from one portal.
Dealer: demo/demo
Agency admin: admin/admin
Inventory · 24 units liveSynced
2024 Ford F-150 XLT$48,995
2023 Toyota RAV4 LE$32,400
2022 Honda Civic Sport$26,750
Your site
Google VLA
Facebook
Dealer operations, not just listings
Marketplaces like AutoTrader can extend reach — but they should not be your only digital presence. MotorOS gives dealers an owned stack: website, inventory, syndication, and CRM.
One inventory source
Add vehicles natively or import feeds. Export to partners without maintaining duplicate spreadsheets.
Manage inventory →Syndicate where buyers are
Google Vehicle Ads TSV, Facebook Marketplace, and custom CSV/XML feeds share the same vehicle records.
Set up feeds →Follow up in CRM
Pipeline, contacts, and appointments stay in your portal — not scattered across marketplace inboxes.
Explore CRM →Create content that converts
Draft listing and campaign copy in Content Studio, then produce video and audio plans for social and ads.
Content creation →Beyond marketplace-only listings
Many dealers start with third-party marketplaces. MotorOS is for when you want your own site, direct leads, and inventory you control — while still syndicating to channels buyers use.
| Capability | Marketplace-only (e.g. AutoTrader) | MotorOS |
|---|---|---|
| Branded web presence | Inventory lives on a third-party marketplace domain alongside competing dealers. | Publish a dealer website on your domain with your branding, hours, and contact info. |
| Lead ownership | Inquiries are handled through the marketplace’s forms and workflows. | Capture leads on your site and manage follow-up in your dealer CRM. |
| Inventory control | Listings are managed inside the marketplace’s upload tools and rules. | Native vehicle inventory with CSV/XML import and export via HTTPS or FTP/SFTP. |
| Channel mix | Visibility is tied primarily to that marketplace’s audience. | Syndicate the same inventory to Google Vehicle Ads, Facebook Marketplace, and custom feeds — while keeping your site as the hub. |
| Operations stack | Focused on listing exposure; limited website, CRM, or feed tooling. | Website builder, inventory, feeds, CRM, marketing tools, and optional WordPress migration in one portal. |
AutoTrader is named as a well-known marketplace example. MotorOS is not affiliated with AutoTrader. Feature availability depends on your plan and integrations.
What’s in the portal
- Website BuilderBranding, business info, theme, publish pipeline
- Native inventoryVehicles as source of truth; WordPress optional
- FeedsCSV/XML import & export via HTTPS, FTP, or SFTP
- Google Vehicle AdsTSV feed from the same inventory records
- Facebook MarketplaceChannel hub for listing syndication
- CRM & marketingPipeline, contacts, campaigns, and analytics
Ready to run on your brand?
Book a platform walkthrough with our team, or sign in if your rooftop is already provisioned.